Big tech’s divisive ‘personalization’ attracts fresh call for profiling-based content feeds to be off by default in EU

Another policy tug-of-war could be emerging around Big Tech’s content recommender systems in the European Union where the Commission is facing a call from a number of parliamentarians to rein in profiling-based content feeds — aka “personalization” engines that process user data in order to determine what content to show them. Mainstream platforms’ tracking and […]

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